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March 1st, 2015

theif and computer lockIf your business hasn’t been the target of malicious intruders or cybercriminals, consider yourself lucky. Hackers are a relentless bunch and they want your gold: information and access they can use to exploit loopholes in your business’s Internet security. The last few years have been hard on companies all across the globe. And these cyber-breaches aren’t going to stop simply because the “damage has been done.” In the US and Canada, reported incidents have affected over 215 million consumers and over 7 million small businesses. And that’s only counting the attacks that authorities have uncovered.

For cybercriminals, there is no end game. All too often, small business owners assume they are outside the firing line and hackers aren’t interested in them. While the media focuses on the big cyber-attacks, there are countless other stories playing out at small businesses everywhere. Cybercriminals are constantly in search of loopholes and weak security. And, unfortunately, small businesses often have the weakest IT security.

Security industry analysts predict that 2015 won’t be much different from 2014 when it comes to cyber-security. There are going to be more data breaches. It’s just a matter of where and when. It’s also a matter of being prepared.

During the month of March, we are offering local businesses a FREE Cyber-Security Audit to help uncover loopholes in your company’s online security. At no cost or obligation, our highly trained team of IT pros will come to your office and conduct this comprehensive audit. And after we’re done, we’ll prepare a customized “Report Of Findings” that will reveal specific vulnerabilities and a Prioritized Plan Of Attack for getting any problems addressed fast.

Because of the intense one-on-one time required to deliver these Cyber-Security Audits, we can only extend this offer to the first seven lucky companies who request it by March 17th—St. Patrick’s Day. All you have to do is call our office at (408) 483-1881 to request yours today.

Topic Newsletter
February 28th, 2015

protect your data report

If you are Bay Area business still relying on tape drives, external hard drives or USB devices to backup your data, then it’s critical for you to get and read this informative business advisory guide.

You will learn:

1) The only way to know for SURE your data can be recovered if lost, corrupted or deleted—yet fewer than 10% of businesses have this in place.

2) 7 Critical characteristics you should absolutely demand from any offsite backup service.

3) Where many backups fail and give you a false sense of security.

4) The #1 cause of data loss that businesses don’t even think about until their data is erased.

Claim your free copy today at www.myersnetsol.com/eBooksAndReports

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February 26th, 2015

Word of mouth – the better-than-anything-you-could-pay-for form of spreading the word about companies and products worth supporting. Your customers do your marketing for you, and you simply continue delivering the high-quality product they’re raving about.

But how do you get your customers to do it?

On May 9, 2013, an article was published by a journalist who’d stopped in Dominique Ansel Bakery in New York City and asked what was new. The staff offered the journalist a taste of a new product they would launch to the public on the day after the article was published. On May 10, 2013, the Cronut™ was born. There were customers waiting outside the little bakery, lined up to sample the delectable baked good they’d read about.

By the end of the week, the line outside the bakery was 100 people long. People stood in line to sample the Cronut™ they’d heard about from their friends. And they didn’t just buy one Cronut™; they bought lots of them—as well as all of the other unique, handmade pastries the shop produces.

The Dominique Ansel Bakery is a small business. They don’t have a big marketing department who dreamed up the Cronut™ as a publicity stunt. They simply embrace the creativity inherent in baking, and word of mouth pulls customers from all over the world into the little shop. It’s organic. It’s natural. It’s the power of word of mouth.

Another great example of a company whose customers are ardent fans is a well-known jewelry store (whose name I can’t share with you). Their policy for purchases of engagement rings is pure genius. A couple selects a ring—say a diamond of one full carat. The jewelry store has a secret upgrade policy, and they supply the client with a stone that’s just a little larger than the one they paid for. When customers take their one-carat ring to an appraiser, they discover that it’s a carat and a quarter. The customer—stunned at having received more than they paid for—returns to the jewelry store, at which point the jeweler thanks them for their business, tells them about the secret upgrade and—here’s the genius part—asks the customer not to tell anyone about the secret upgrade.

But the customer does tell. The customer tells everyone he can think of about the spectacular customer service he received and about the exceptional value the jeweler provided. That customer ropes in hundreds more customers, and the jewelry store doesn’t do anything except make customers happy and wait for new customers to pour in. It’s brilliant.

Whether customers are sharing a Cronut™ with a friend, or whether they’re swearing a coworker to secrecy about the jewelry store’s secret upgrade they swore not to divulge, if you can get your customers talking about you, your company, and your brand, then you’re starting a marketing trend that cannot only become self-sustaining, but can also bring more customers than you’d ever dreamed of—right to your door.

Guest article provided by:

Boost productivity in your firm with cloud technologies.MIKE MICHALOWICZ (pronounced mi-KAL-o-wits) started his first business at the age of 24, moving his young family to the only safe place he could afford—a retirement building. With no experience, no contacts and no savings, he systematically bootstrapped a multimillion-dollar business. Then he did it again. And again. Now he is doing it for other entrepreneurs. Mike is the CEO of Provendus Group, a consulting firm that ignites explosive growth in companies that have plateaued; a former small-business columnist for The Wall Street Journal; MSNBC’s business makeover expert; a keynote speaker on entrepreneurship; and the author of the cult classic book The Toilet Paper Entrepreneur. His newest book, The Pumpkin Plan, has already been called “the next E-Myth!” For more information, visit www.mikemichalowicz.com.

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February 26th, 2015
Get trusted managed IT services in Bay Area

Get trusted managed IT services in Bay Area

It is certain that with technology, your business is headed for the top. Both small and established business owners are quickly switching into the World of technology. Customers only need to get their Smartphone and tablet to access online products and services. Small businesses are taking advantage of such inexpensive, convenient and effective technological tools to compete with leading corporations.

This New Year, you need to strategize well to increase performance and stay ahead of your competitors.

Switch to cloud with help of IT solution providers

How much have you achieved after using traditional methods for over a decade? How much are you going to achieve with a paperless office? These questions will help you go for the best techniques which involve hiring IT solution providers. Cloud based systems are highly protected, monitor signups and facilitate accurate billing. With such a system, you are certain that your business will improve and your customers are happy.

Embrace inexpensive tools to improve backend productivity

Take advantage of affordable IT services and hire skilled personnel to install accounting and human resource software. For your small business, such services will help you manage limited resources.

Use sales and marketing plug-ins

Plug-ins is tools that will help your small business grow to higher levels. IT service providers will add such plug-ins to your email accounts which help build and improve customer relations.

 

February 25th, 2015

email shortcutLove it, hate it or call it the gold at the end of your rainbow, e-mail is here to stay. Over the past two decades, it’s become deeply ingrained in our day-to-day business communication. It’s basically a requirement. Despite a number of software advances and changes in the online communication landscape, e-mail is more important than ever.

This was recently confirmed by a study conducted by Pew Research. They found that e-mail is indispensable among those who are Internet-connected at work. These days, that covers a lot of people. In fact, 61% say it plays an integral role in their job. Additionally, 46% say e-mail access keeps them more productive (while another 46% say e-mail has no bearing on their productivity one way or the other). Only 7% say e-mail hurts their productivity.

In 2014, social media analysts warned that e-mail was on its last legs and that it would soon be overtaken by other online services. However, as this study seems to confirm, that is not the case. In fact, in the workplace, it’s very much the opposite. The Pew study found that social media, including Facebook, LinkedIn and Twitter, benefited only about 4% of those in a connected workplace.

Even among the millennial generation, and those who regularly use social media networks in their personal lives, it hasn’t been something fully translatable to the professional environment as a productivity factor. This doesn’t discount uses for social media in the workplace—as a marketing or customer outreach tool—but no social media platform has come close to replacing e-mail as the go-to communication tool.

That doesn’t mean Silicon Valley start-ups aren’t trying. They are always at work trying to find that next four-leaf clover in online communication, hoping to develop that so-called “e-mail killer.” So far, nothing has stepped up that can achieve what e-mail can, particularly for businesses.

For many businesses, it comes right back to the fact that e-mail works. It’s a proven platform and it remains the business communication “golden child.” It’s the same reason phones and fax machines aren’t extinct. They serve a purpose and they help us get things done. That doesn’t stop businesses from always looking for ways to streamline that process.

Another reason e-mail works: accessibility. E-mail is used on nearly a universal level. Social media platforms, while many are incredibly popular, can’t touch the truly global reach of e-mail. Have you considered how e-mail impacts your job? Does it keep you productive? Or are you ready to move on to the Next Big Thing?

Topic Newsletter
February 25th, 2015

Password ManagerWe all have a number of passwords for all the online services we use. You name it: banking, online bill payment, e-mail, social networks, shopping and more. You know it’s incredibly easy to lose track of them all—unless you are committing one of the greatest online security offenses by using one password for everything.

One of the best – and most secure – ways to handle your passwords is with a password manager.

It’s not uncommon for password managers to get overlooked when it comes to online security. There is a lingering – and false – concern that keeping all of your passwords in one place can potentially open up all your protected accounts to intruders – if they are able to break into the password manager. It’s a legitimate concern, but password managers use powerful encryption to keep your passwords safe. They are specifically designed to keep you even more secure than you otherwise would be.

Many password managers – including LastPass, KeePass and 1Password – do much more than simply “remember” your passwords. They also offer password-creation assistance. They will tell you if a password is too weak or just right. Some managers offer the option to generate a secure password for you. Since you don’t need to remember it, it can be more complex. They are compatible with a number of platforms and they are packed with customizable tools to keep you safe.

Topic Newsletter
February 21st, 2015
Outsource your IT services to top Bay Area company

Outsource your IT services to top Bay Area company

You got your business going and things seem to be working in your favor so what’s next?  Well, outsourcing the right company that can give you everything under the sun in terms of intranet, can and will take your business above and beyond.

Intranet is something that can focus and build your business. Unlike the internet, intranet allows your systems to be connected but on one central network that is only available to you and your business. You will have so much more working for you.

With the world of intranet, you can switch things up dependent on what your needs are. From having your computer running a web server to throwing together some HTML pages your world is open to a lot of new things.

It not only does this, but you will be able to create a more conducive working environment. With alerts hat will run throughout your network you will find that you can keep your employees in the know on what’s new in the company as well as what they can look forward to like an office party.

Intranet is the next thing to invest in when you are trying to take your business to the next level. So try it out today, and see your business world go up, up and away.

February 20th, 2015
You need to let professionals take care of your IT.

You need to let professionals take care of your IT.

When you are starting to decide what you will need to help your business run smoothly and more efficiently you find that looking into an IT vendor is something that should be at the top of your list. You never want to overlook this part in your process because it could either make or break your company.

So what should you look at when choosing the right vendor for your business?

Do they know their stuff?

As they say knowledge is power and that is what you should look at when considering a technology vendor.

Are they in the know?

They need to be up to date with the latest happenings in the field as well as know there way around systems.

When you narrow down your contenders go with a few questions with you so that you can have a Q&A with them to get a feel of how much they know.

Are they all about team work?

You want to look at a company that takes your business to the next level alongside your working staff. You have to observe and see if they can work seamlessly with your stuff in order to create a great working environment.

Are they willing to listen?

Having a company that takes your thoughts and needs into consideration is a great way to know if they are right for you.

When your vendor of choice has a tick on the things that you should look at when you are vetting them, than you are ready to take your business to the next level.

February 19th, 2015
Get trusted managed IT services in Bay Area

Get trusted managed IT services in Bay Area

When you’re getting your business off the ground, you want to ensure that there will be no problems that will hinder the progress that it may have. But sometimes when doing this we over look having an IT service that can ensure our systems are working perfectly for us.

So what are the common problems that you can prevent when you have managed IT services on your side?

Say goodbye to downtime

When your business is booming you do not want to have times in your business when your systems are going through technological failures that will slow things down.

Hack that hacker

Hackers have a tendency to ruin your business eligibility and success. Coming in and finding that there has been a major breach on confidential documents can not only hamper your progress but also make you lose the clientele that you have worked so hard to build.

Techy glitch that away

Technical glitches are unavoidable, well not really when you have an IT company on your side.

You find that managed IT services are good for not only handling a problem when it arises but also when you need to tackle a problem before it pops up. They put in place systems that will help your business flourish without the unnecessary downtime that would come with the latter.

February 18th, 2015

fb 1182 selfiesAre your computers shutting down or acting a bit slower than usual? We all have come across this problem and lord knows when you are running a company, you want everything to be running in tip top shape. Here are a few common problems that you can say goodbye to when you use managed IT services for your business.

Data loss

When your business is thriving it’s important that you protect the data of your clients so that work flows seamlessly. But sometimes we can run through unpreventable problems that can be jeopardizing to ones data.

Error alert

When you are working on a document that’s important for a meeting, we find the error monster can pop up from nowhere and that can be a bit irritating.

Slow computers

Sometimes when your computer systems are not maintained they can end up getting slow and this can drag on the progress of your business.

When you have an IT service working for you, you can rest assured that your data will be protected. In the case of a problem, IT companies put in place systems that ensure your data is backed up in the right places and can be accessed when you need it.

IT services are the best way to go to prevent these common problems and to keep your business running without hitches.